FREE GOOGLE BUSINESS PROFILE AUDIT
Free Google Business Profile Audit for Contractors
We check your categories, services, photos, reviews and details by hand, then tell you what to fix first within 24 hours.
A person reviews your profile, not just a software score. No obligation.
Want your website checked too? Try the full audit.
HOME SERVICE BUSINESSES WE HAVE WORKED WITH
Is your Google profile helping you, or costing you calls?
Your profile is often the first thing a homeowner sees. If it is wrong, thin or out of date, they pick someone else, and you never know. A free instant tool can tell you a score. It cannot tell you why a homeowner chose the competitor above you.
Missing or wrong categories
Keep you out of the right searches.
An unfinished profile
Looks less trustworthy than a complete one.
Unanswered reviews
Tell homeowners you are not paying attention.
The good news: a short, honest check tells you what to fix first.
So what is a Google Business Profile audit, in plain English?
A Google Business Profile audit is a line-by-line check of your listing against what Google asks for and what homeowners look for. It shows what is missing, what is wrong, and what to fix first.
Instant tools give you a score in seconds. We read your profile ourselves and explain the result in plain English, so you know what to do next.
Next, is this right for a company like yours?
Is a free Google Business Profile audit right for your business?
It is right for you if you have a Google profile you have not looked at in a while, you do not rank for your services, or you are not sure your profile follows Google's rules.
No profile yet? Tell us. We can help you start one the right way.
We audit profiles for HVAC, plumbing, roofing, electrical and other home service trades.
If that sounds like you, here is exactly what we check.
What your free Google Business Profile audit covers
Categories
Are they the right ones, and not too many?
Services
Is every job you do listed?
Service area and address
Is it set up the way Google asks for a service-area business?
Business name
Does it match your real-world name, with no extra keywords?
Description
Is it honest, useful and free of links and prices?
Photos
Are they real, recent and enough?
Hours, phone and website
Are they correct?
Reviews and replies
How do you compare with nearby competitors?
Duplicates and mistakes
That need fixing.
See what fixing these involves in Google Business Profile optimization.
Here is how little work this takes from you.
How your free profile audit works: three simple steps
- You send your profile link and a few details.
- A person checks your profile against the top businesses near you.
- You get your findings within 24 hours, with the fixes in order of importance.
Now, the proof that it is worth your time.
What a Google Business Profile audit finds for businesses like yours
Here are three real results from local businesses, taken from their own Google accounts. Client names stay private.
Furniture restorationMelbourne, AustraliaFrom Zero to 107,000 Google Impressions in Six Months: A Melbourne Restoration BusinessA restoration business with no online presence grew from nothing to 107K impressions, 121 ranking keywords and 182 Google Business Profile interactions in six months.107KSearch impressions121Ranking keywords182Profile interactionsRead the case study 
Sports and recreationWestern New YorkLocal SEO and AI Search Growth for a Tennis and Pickleball ClubA Western New York club grew organic visibility year over year and became one of the first local sports clubs cited by ChatGPT, Gemini and Google AI Mode.59.4KSearch impressions6.79KClicks from Google11.4%Average click-through rateRead the case study 
Local service businessVirginiaFrom No Website to a First Organic Lead in 40 DaysA Virginia service business with no online presence got a search-ready website and its first organic lead 40 days after SEO began, with 130+ ranking keywords.40 daysTo first organic lead130+Ranking keywords0Existing online presenceRead the case study
Why home service owners ask us for their profile audit
A person reads your profile
And explains it in plain English.
We know home service categories
And how homeowners search.
We check against Google's rules
So you avoid suspension risks.
No pressure
The findings are yours either way.
And here is what you can do with them.
What you can do with your Google Business Profile audit findings
- Fix the items yourself, in the order we give you.
- Ask us to do it. A one-time profile optimization starts at $249. See pricing.
- Go further with a free local SEO audit that also covers your website.
Which brings us to the price.
Google Business Profile audit: free, and what comes after
The audit is free. If you want us to fix your profile, it starts at $249 one time, or $249 a month for ongoing management, and it is included in the Growth plan at $799 a month. Month-to-month, 15 days' notice, no hidden fees. See full pricing.
Still wondering about something? Here are the questions we hear most.
Free Google Business Profile audit questions owners ask
Short answers to what owners ask before they start. More questions are on our full FAQ page.
Get your free auditIs the audit really free?
Do you need access to my profile?
How is this different from an instant audit tool?
Will you contact me after?
Ready? It takes about a minute.
More ways to improve your Google Business Profile
LET'S GET STARTED
Ready to see what is holding your profile back? Get your free audit
Start with a free profile audit. A person reviews your profile and replies within 24 hours. No obligation.
- Free introductory audit
- No obligation
- Built for home services
